Retail Case Study
Campaign start date: July 2022
Client: A leading retailer with more than 18,000 convenient, easy-to-shop stores in 47 states. Which sells America’s most-trusted brands and products, along with high-quality private brands.
Drive Visitation to retail outlets using con questing of key competitors.
Utilizing app owner audiences for a number of these key competitors (i.e., Walmart, Sam’s Club, Costco, BJs, Winn Dixie, Publix, Piggly Wiggly, and HEB)
Audiences Start.io activated
126K
SDK AppPartners
104.6K
Food Lion App Owners
122.2K
Winn Dixie App Owners
84.3K
84.3K
196K
Publix App Owners
2.3M
Sam’s Club App Owners
271K
BJs Wholesale Club App Owners
2.4M
Costco Wholesale App Owners
665K
users with the GoodRx and SingleCare apps.
16M
Wellness shoppers *
7M
Target App Owners + POI
28K
Party City App Owners
The Results
We saw strong results with Start.io App Owner audiences for the campaigns focused on growing the share of food sales and con questing from key competitors. Start.io drove a
when compared to location-based historical shoppers audiences for the same retailers.
*Cost per store visit