Start.io audiences
Users With Vehicle Purchase Intent
in Bakersfield
overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 48.4% of those interested in purchasing a vehicle in Bakersfield are in the 18-24 age group. Gain more insights about this segment in the following charts.
Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi
INSIGHTS ON Users With Vehicle Purchase Intent in Bakersfield
Age
55 years and above 5.1%
45-54 years 4.8%
35-44 years 10.1%
25-34 years 31.6%
18-24 years 48.4%
Gender
Male (51.4%)
Female (48.6%)
Household income
Less than $25,000 25.7%
$25,000 to $39,999 16.1%
$40,000 to $59,999 12.8%
$60,000 to $74,999 5.7%
$75,000 to $99,999 15.9%
$100,000 to $149,999 23.8%
$150,000 and above %
OS
Android (61.7%)
iOS (38.3%)
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Patriots Park
02 North Beardley Park
03 Tradewinds Park
04 Nor Bakersfield Recreation & Park District Bkfd
05 Bakersfield Country Club
Updated: 11-2024