Start.io audiences
Thanksgiving Grocery Shoppers
in Massachusetts
overview
Users who shop for Thanksgiving groceries might be hosting friends and family for the holiday or need to prepare a dish to bring to someone else's home. Based on POI visits, mobile apps and various device data signals, of the Thanksgiving grocery shoppers in Massachusetts, 49.4% are in the 18-24 age group.
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
INSIGHTS ON Thanksgiving Grocery Shoppers in Massachusetts
Age
55 years and above 8.9%
45-54 years 4.6%
35-44 years 9.4%
25-34 years 27.7%
18-24 years 49.4%
Gender
Male (52.7%)
Female (47.3%)
Household income
Less than $25,000 30.7%
$25,000 to $39,999 9.6%
$40,000 to $59,999 15.4%
$60,000 to $74,999 7.2%
$75,000 to $99,999 12.3%
$100,000 to $149,999 24.8%
$150,000 and above %
OS
Android (67%)
iOS (33%)
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Aeroballoon
02 Clover Food Lab
03 Park Street MBTA Station Green & Red Line
04 Franklin Square
05 Logan International Airport Boston
Updated: 11-2024