Start.io audiences
Back to School Shoppers
in United States
overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In United States, 40.1% of Back to School Shoppers are in the 18-24 age group. Explore more characteristics of these users in the charts below.
Country
United States
Population
329,064,917
Area
9,147,593 sq km
INSIGHTS ON Back to School Shoppers in United States
Age
55 years and above 12.8%
45-54 years 2.9%
35-44 years 7.6%
25-34 years 36.5%
18-24 years 40.1%
Gender
Male (36.7%)
Female (63.3%)
Household income
Less than $25,000 35.8%
$25,000 to $39,999 15.1%
$40,000 to $59,999 17.4%
$60,000 to $74,999 7.5%
$75,000 to $99,999 9.9%
$100,000 to $149,999 14.4%
$150,000 and above 0.1%
Top devices
01 Samsung Galaxy S9
02 Samsung Galaxy Note9
03 Samsung Galaxy S9+
04 Samsung Galaxy Note8
05 Samsung Galaxy S8
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Walmart Supercenter
02 Western Union
03 Starbucks
04 Target
05 Shell Oil
Updated: 08-2022